When you mention Twitter
in a community of diverse people, you will most likely get the full spectrum of
responses from ‘useless’ to ‘useful’.
Despite what your personal stance is on the ‘usefulness’ or lack
thereof, the reality is that it’s an evolving and exponentially growing
phenomenon. You can navigate the many blogs on the positive side of throwing
yourself into the Twitterverse, but what happens when what you say has a significant
negative effect or consequence?
I have seen a growing trend of people coming into direct conflict with the law on what was said on a perceived
innocuous tweet or even burglarized for sharing with ones community the details
of your vacation.
Let me provide a couple
of example for conversation.
Amanda Bonnen posted this
tweet in May:
"@JessB123 You
should just come anyway. Who said sleeping in a moldy apartment was bad for
you? Horizon realty thinks it's okay."
Although the message was
aimed at one of Bonnen's 20 followers, Chicago's Horizon Group Management LLC,
Bonnen's landlord at the time, came across it. Horizon filed a $50,000 lawsuit
against her claiming the post was malicious and defamed the company, which had
previously been sued by Bonnen.[1]
The ripple effect is twofold
in this case. Because the Twitterverse went
viral on Horizon due their course of action with a lawsuit, how should companies
respond to these types of criticism from social media? …and do we now need to
be more careful what we say with our new found publishing tools?
The other example is Twitter
user "@IzzyVideo" who
recently tweeted that he and his family were going on vacation.
On May 24th, Izzy dropped this:
“We made it to Kansas
City in one piece. We're visiting @noellhyman's
family. Can't wait to get some good video while we're here. :-)”
And shortly thereafter
they were robbed.[2] [3]
WOW!
This is also true in the Facebook world. Check this article out.
The Perils of Oversharing on Facebook
Please share your thoughts.
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